Thematic modules in the Reiseanalyse 2018

What are thematic modules?

Modules are question packages concerning a specific topic which supplement the standard questionnaire of the Reiseanalyse. The modules cover currently important subjects which are selected annually in co-operation with the partners of the survey.

What do I get if I participate in a module?

Subscribers to these modules will receive a specific report volume which consists of a report and the corresponding tabulations. The report describes and analyses the results of the module questions in connection with relevant results of the standard programme. The report language is German. This report is supplemented by detailed tabulations, optional in German or English. Furthermore, individual evaluations of the data are possible – in connection with questions from the standard programme or exclusive questions.

For the RA 2018 the following modules are planned:

For publishing houses there will be an additional module on the use of magazines and newspapers (database and/or tabulations, no report).

Prerequisites to use modules

A prerequisite for the purchase of a module is the subscription to the standard programme of the Reiseanalyse RA 2018. Please refer to the RA 2018 conditions of subscription.

[Short information on the modules of Reiseanalyse 2018]

Our detailed modul offer (in German) gives further information on the modules of the RA 2018.  Please contact us if you need more details on the modules.

[More information on previous modules of the Reiseanalyse]



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Martin Lohmann on customer value in tourism: happiness and well-being - "the real thing" (ITB Congress 2016, Marketing & Distribution Day): 

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Martin Lohmann on vacation trends in 2025 (ITB Congress 2015, Marketing & Distribution Day):