RA 2017 - Summary of the findings of the RA 2017 German Holiday Survey

With the summary of the Reiseanalyse 2017 we want to inform scientists, journalists and students, but also other interested parties, about some of the central results of the annual Reiseanalyse survey. Thus, the Forschungsgemeinschaft Urlaub und Reisen e.V. (FUR), as the responsible body for the Reiseanalyse, lives up to its self-imposed task of letting the public participate in the results of its work.

The summary of the Reiseanalyse 2017 describes the current dimensions and structures of the German holiday travel market and the holiday trips of the Germans in 2016 in all essential characteristics (e.g. destinations, duration, accommodation, expenses). Furthermore, there is information about the general holiday motives and interests of the Germans. On the most important aspects, there are time series describing the development of recent years.

The short version of the RA2017 is available for EUR 290,- (plus VAT). A version in German language is also available.

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Reiseanalyse Newsletter

Current information on the development of tourism demand and news from the Reiseanalyse can be received about four times a year by the Reiseanalyse Newsletter (in German). Are you interested? Then sign up here.

Martin Lohmann on customer value in tourism: happiness and well-being - "the real thing" (ITB Congress 2016, Marketing & Distribution Day): 

ITB Academy Webinar "The Germans on holiday - Trends from the study Reiseanalyse 2015"

Slides
To the webcast
 


Martin Lohmann on vacation trends in 2025 (ITB Congress 2015, Marketing & Distribution Day):